Video Emails

Using video contests to drive email signups and sales

Last week, Larry Joseloff from Shop.org sent me an article he found on Mashable.com, “5 People Who Broke the Rules of Social Media and Succeeded.”  The article highlights the work of one video commerce pioneer, Pinny Gniwisch from Ice.com, for his idea to post a contest video on YouTube as a way to drive email signups and sales. … Read On »