Smartphones and tablets have become our favorite shopping companions.
According to comScore’s 2012 Mobile Future in Focus report, more than half of the U.S. smartphone population used their phone to perform retail research while inside a store in 2011.… Read On »
Recently, I’ve gone on the record during a series of webinars about a new trend many email marketers are seeing when “A/B testing” clickthrough rates for video email campaigns featuring in-email video. … Read On »
Quick quiz: what encoding standard do your online videos have? Don’t know? Well, until recently, that could have cost you – to the tune of 6 figures or more.… Read On »
There’s been a lot of buzz going on in the blogosphere and over Twitter about the future of HTML5 recently. For those who don’t know, HTML5 is the “next” standard for HTML. … Read On »